Digital Transformation Amid COVID-Crisis -What Leaders Need To Consider

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The pandemic crisis has impacted businesses in more than one way. In fact, most of them have been pushed to embrace digital transformation, something they may not have envisioned at least for a few years ahead. Still, this is something that you cannot survive without right now. Obviously, you cannot imagine running your operations without going remote or continuing sales without having an e-commerce presence. However, every single aspect of the transition requires a lot of work and there are several challenges involved. But business leaders can steer their companies in the right direction by knowing these challenges and addressing them with the right approach. If you are guiding the digital transformation initiative for your organization, here are some facts you should consider.

Gear up with a mindset shift

For a majority of business leaders, a rigid approach is a foremost challenge that hinders the digital transformation in their organization. The best way to start is by driving a mindset shift within the company, which should begin at the top. Ideally, it is an effort that you would need to lead because top leaders have the power to communicate their vision and the benefits of the change to the entire enterprise. For any digital transformation initiative to work, the top-level people in the organization have to be involved with the right approach and a positive mindset.

Deal with employee reluctance

Apart from cultivating a positive mindset in the leaders and managers, you will have to deal with the employee reluctance at all levels. Change is always hard and you have to be prepared to face resistance at the initial stage. After all, you cannot expect people to be comfortable with work-from-home from day one and there will be problems ahead as well. Still, it is the leader’s responsibility to win the trust of people and imbibe in them the confidence that they would be able to handle the change. An empathic approach always helps when it comes to convincing people; right now, you need to convince them that their wellness is the driving force behind the transformation decision and they will support it.

Combat skill shortages effectively

Facing skill shortages in the technical roles is imperative when your organizations take the leap but this is something you will have to handle tactfully. The idea is to onboard the requisite talent without toppling your budget, which is already likely to be under pressure during the crisis situation. Consider collaborating with a partner that offers real-time IT support for businesses instead of hiring in-house resources to assist the employees on IT issues as they work remotely. The decision would surely save you dollars and ensure timely assistance for the employees so that there is never a downtime.

Don’t hesitate about updating critical systems

Right now, your legacy systems need extra attention to ensure that they are performing at their best. Obviously, you may have to update or even replace the existing one to make your business pandemic-ready. However, you may be hesitant about integrating new technology due to the cost constraints and investment risks in the current situation. Also, it is natural to feel apprehensive about touching your critical systems and operations fearing that something may go wrong during the upgrade. However, there couldn’t be a better time to modernize because you can actually get a competitive advantage by being an early adopter. As a leader, you should overcome all your hesitation and apprehension about revamping the existing systems and go ahead with the initiative.

Timing is important

Another fact that every business leader needs to understand about digital transformation is that you should implement it sooner rather than later. If you fail to do it right now, your business may not survive long enough to need it ahead. For example, brick-and-mortar businesses that are not embracing the e-commerce model may have to close down in the near future. No matter how challenging the transition seems, you must not delay it any longer. Similarly, no business would have been able to run without moving to the remote model. At this stage, digital transformation is not a choice but a necessity and you must take timely action.

Needless to say, digital transformation is the key to survival at present. At the same time, it can be crucial to the growth of your business in the post-pandemic era as well. As a leader, it is a responsibility that you bear towards your company, something you must go the extra mile with to ensure the business growth in the new normal.

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